Allergy ID Bracelets Are Getting a Makeover

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Allergy ID Bracelets Are Getting a Makeover

It's very exciting when a customer calls and tells you how much they love your product. Especially when you are in start up mode, and that call confirms there is a person in the world at large who liked your product enough to buy it! At a store! But then, it gets even better when that same person is calling to offer you insight into a world you don't know enough about. For me that was the world of living with Anaphylaxis. And the more complex, is living with Anaphylaxis as a self conscious teenager (which is pretty much every...

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